MARKETING RESEARCH PROCESSES. A PERSPECTIVE OF THE FUTURE FROM A QUALITATIVE VIEW. Catálogo Editorial Politecnico Grancolombiano, [S. l.], v. 1, n. 253, p. 111–130, 2020. DOI: 10.15765/poli.v1i253.1537. Disponível em: https://revistas.poligran.edu.co/index.php/libros/article/view/1537.. Acesso em: 22 jul. 2024.